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Humanwide: Bringing Precision Health to life

WEBIn SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Jason Hall, creative lead, naming and Jenna …

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URL: https://www.siegelgale.com/humanwide-bringing-precision-health-to-life/

New Visual Identity Siegel+Gale Rebrands Maricopa Integrated …

WEBLOS ANGELES, OCTOBER 1, 2019–Today, Siegel+Gale, the brand strategy, design and experience firm, announced the rollout of its rebranding partnership with Valleywise …

Category:  Health Go Health

Healthcare Branding and Patient Experience

WEB6 questions on healthcare branding and patient experience with Lisa Kane. SMPL Q&A is a blog feature in which we interview experts on all things relevant to branding, design and …

Category:  Health Go Health

Omnicom Health Group: changing lives for good

WEBIn SMPL Q+A, we interview our practitioners on all things relevant to branding, design and simplicity. Here, we speak with our experts about our work with Omnicom Health Group …

Category:  Health Go Health

Health-and-Wellness Brands Motivating Behavior Change

WEBCurate comfort . What if health-and-wellness brands reimagined the physical care footprint? What if spaces were relaxing, informative, engaging, and dare I say enjoyable?What if …

Category:  Health Go Health

Brand experience: A vital lever in the future of healthcare

WEBSMPL Q+A. Bristol Myers Squibb: Transforming patients’ lives through science Today, Bristol Myers Squibb is a leading biopharma company, combining the agility of a biotech …

Category:  Health Go Health

Brand Simplicity 3 Steps to Simplify Your Brand for an Easier …

WEBOur Senior Strategy Director, Katie Conway, speaks on the complexity of health insurance brands and how brands can simplify their customer experience.

Category:  Health Go Health

Brand Communication

WEBBrand Communication. We find the right words to express new ideas, simplify complex topics, and empower our clients to communicate in the most effective and meaningful …

Category:  Health Go Health

Bringing New Life to Maricopa Integrated Health System

WEBThe journey began in September 2016, when Proposition 480—a multi-year bond to upgrade Maricopa County’s health care system and hospital—passed. Our task was to …

Category:  Health Go Health

athenahealth Brand Strategy Creating Connections and Healthier …

WEBThe new strategy crystalizes how athenahealth, as the fulcrum of all these offerings, has unique perspective into healthcare today. Their new brand story and voice make this …

Category:  Health Go Health

Brand Health Scorecard Five Ways to Assess Your Brand

WEBNo one in the United States needs reminding that healthcare is complex, says Lisa Kane, Group Director, Strategy. Knowing which parts of the patient journey are simple, and …

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Solventum A new independent health care company

WEBSiegel+Gale. November 2023. In SMPL Q+A, we interview our practitioners on all things relevant to branding, design and simplicity. Here, we speak with our experts about our …

Category:  Health Go Health

Mount Sinai Brand Case Study Siegel+Gale Branding

WEBInsight. Over time, inconsistent communications and the lack of a distinct, integrated identity had diluted the brand’s heritage and power. Patients needed clarity on how Mount …

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Norman de Greve, CMO, CVS Health

WEBIn Simplifiers, Margaret Molloy, our Global CMO, interviews business leaders who put simplicity to work. In this Simplifiers interview, Margaret speaks with Norman de Greve , …

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Simplicity in Branding Realize the Power of Simplicity

WEBThe 2017 study, based on an online survey of more than 14,000 respondents across nine countries, ranks 857 brands on their perceived simplicity in branding. Key findings: …

Category:  Health Go Health

Global Brand Strategy Consulting and Design Agency Siegel+Gale

WEBHow can brands in the automotive industry transform the consumer experience? The solution lies in merging experiential and educational moments, turning facts into feelings. …

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