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Seven brand health metrics and how to measure them

Net Promoter Score is calculated based on your customers’ responses to the following question: The scoring is most often based on a 0 to 10 scale. The responders are then … See more

Actived: 6 days ago

URL: https://www.searchenginewatch.com/2020/07/24/seven-brand-health-metrics-and-how-to-measure-them/

Google Health Shutting Down Doesn’t Mean Google Has …

WebGoogle Health provided fairly easy functionality to import / export information from the source data within the EMR but, alas, such data did not cover much of the …

Category:  Health Go Health

Medical Search Engines

WebLess exciting than the TV show “ER” but far more practical, these medical search engines help you find web pages dealing with diseases and medical issues. …

Category:  Medical Go Health

33% of U.S. Consumers Use Social Media for Health Care …

Web33% of U.S. Consumers Use Social Media for Health Care Info [Survey] For one-third of U.S. consumers recently surveyed, social media networks like Facebook, …

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Bad Medicine: Study Finds Problems with Online …

WebA new study (news release, pdf report) by medical consumer advocate URAC and Consumer WebWatch details the problems consumers have finding credible health …

Category:  Medical Go Health

Visual Health Search

WebNew visual search tools aim to take you inside the human body to address health related concerns, improve healthy outcomes, and reduce medical errors and cost.

Category:  Medical Go Health

How search giants are helping spread COVID-19 awareness

WebBing. With almost seven percent of the search engine market share, Bing has a big platform to help spread COVID-19 awareness and they have done exactly that. …

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Top Paid Search Keywords for Health Insurance Revealed …

WebAdGooroo released findings of a study that looked at the paid search landscape for the health insurance sector, specifically the Top 5 U.S. advertisers of …

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SEO vs. SEM Timelines: A Medical Analogy

WebThe following graph shows how your pain meds (SEM) can be weaned down as your antibiotics (SEO) begin to take affect. Using this analogy, or a similar one, should …

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Correlating online behavior to pandemic events and …

WebPeople focusing on health, fitness, hygiene and telemedicine and health In order to give marketers a clear line of sight into the impact of the Coronavirus pandemic …

Category:  Fitness,  Coronavirus,  Medicine Go Health

The new YMYL guidelines and what this means for marketers

WebThe concept of Google having very high Page Quality rating guidelines for ‘Your Money or Your Life’ (YMYL) websites isn’t new, but the definition of what falls into …

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The ultimate 2022 Google updates round up

WebHealth sites began to see a slow and steady recovery after the May core update, for the first time since the rollout of 2018’s Medic update. News and reference …

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COVID-19 and Pharma paid search: How should SEM marketers …

WebJohnson & Johnson CEO Alex Gorsky said on Tuesday’s earnings call that the worldwide COVID-19 pandemic is “one of the most significant events that any of us …

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Tools to assist your SEO check-up

WebWhether you are new to SEO and looking for a litmus test of your website’s health, or have an ongoing campaign that may need a little refreshing, it’s always a good …

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Google Tries to Diagnose Health Conditions on Symptom Searches

WebGoogle is adding a new health search results feature. Whenever you search for a symptom or multiple symptoms of an illness, Google will show you a list of possibly …

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Healthline Raises $14 Million to Grow Medical Search Engine

WebA few weeks ago, I got a chance to speak to Dean Stephens, President & COO of Healthline, about their semantic search engine.Today, Healthline announced …

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Mamma.com Launches Health Information Vertical

WebMetasearch company Mamma.com has introduced Health Search, offering real-time search of some of the most authoritative sources of health information on the …

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Five factors that determine the overall page quality

WebIn this article, I will discuss the top five factors that directly impact the overall quality of a web page. Let’s start! 1. Purpose of the page. The purpose of the page is the …

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How can you determine your website's authority, and what can …

WebOne of the most important and influential SEO metrics many marketers, and specifically content marketers, pay attention to is Domain Authority (DA).. The Domain …

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SEO Website Audits: Everything You Need to Know

WebThere are many types of audits and they cannot all be covered here, but the most common types of site audits related to SEO needs are: Site Health Audits: …

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Content marketing in the COVID-19 crisis: What the hospitality …

WebThe COVID-19 crisis is impacting so many incredible brands — from neighbourhood spots to household names — many businesses have been reeling from …

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How improved Google ratings impact conversions

WebConversion rates for consumers who took action (phone call, click, or got directions) on a Google My Business result were 68% higher vs. 63% higher for non- …

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