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HEALTHY SNACKS: WHAT MATTERS TO SNACKING CONSUMERS

WEBIn recent years, snacking has received a better reputation, with both dietitians and doctors touting the benefits of healthy snacks as part of a balanced diet. …

Actived: 3 days ago

URL: https://www.lab42.com/blog/healthy-snacks-infographic

[REPORT] WHAT REALLY MATTERS TO HEALTHCARE CONSUMERS

WEBWith healthcare coverage going into effect earlier this month under the Affordable Care Act, government officials have released some details about how many …

Category: Health Go Health

A PATIENT LOOK AT HEALTHCARE — Lab42 Research

WEBIn our latest Lab42 market research study and infographic , we spoke to consumers about their current healthcare habits and hiccups. With healthcare costs on …

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Yogurt innovations to drive differentiation

WEBData collected by Lab42 among 1000 consumers 13+ that consumed individual sized yogurts in the past 3 months shows that when consumers are asked to …

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Diving deeper into consumer preferences in plant-based food

WEBFrequency of purchase and consumption. · Most purchase plant-based meat a few times a month or less. · Most consume plant-based meat once a week or more. …

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Yoplait or chobani

WEBIn addition, more than a third of these consumers (35%) indicate they buy Yoplait most often, much higher than any other brand. Chobani is the second strongest …

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Exploring Plant-Based Alternatives: Market Insights & Consumer

WEBRegardless of what or how often they consume, the main driver behind the consumption of PBA products is the perceived health and nutrition benefits these …

Category: Nutrition Go Health

COVID-19 and its effects on research — Lab42 Research Insights

WEBClick here to download the video from Lab42's Webinar: COVID-19 and its effects on research - communal learning while social distancing. No doubt, the sudden, …

Category: Health Go Health

Quant-Qual Research: Deeper B2B/B2C Insights

WEBWe recently applied this methodology to a project our about health insurance offerings (actually, it was a Qual-Quant-Qual study). By first conducting one …

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The Usefulness of Brand Equity Research — Lab42 Research

WEBTools like Brand Equity studies are still very useful. A Brand Equity study can supplement the data you have from all your digital sources so you can have a more …

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JTBD Studies: Beyond Brand Equity — Lab42 Research Insights

WEBThey primarily hire plant-based dairy (PBD) alternatives to address functional “jobs” to improve their health; specifically, to improve gut health, reduce the risk of heart …

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Mastering Consumer Segmentation Research — Lab42 Research …

WEBExample: A health food brand discovers a rising trend for plant-based diets among one segment. They quickly expand their product line to include plant-based …

Category: Food Go Health

AI & Human Creativity in Content: An Insightful Study

WEBRegular exercise has numerous benefits for both physical and mental health, including improved cardiovascular health, increased muscle strength and …

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Make your brand equity studies more actionable

WEBSupports gut health. Makes me feel like I am rewarding myself. It’s easy when you are on-the-go. Continually comes out with innovative products and flavors. It …

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