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Pros and cons of focus groups vs. interviews: an in-depth review

Focus groups are especially suited when you want to confirm your analysis with a wide variety of consumers’ profiles. Focus groups are indeed the best way to exchange viewpoints and discuss disagreements between consumers. This dynamics will not be … See more

Actived: 8 days ago

URL: https://www.intotheminds.com/blog/en/focus-groups-vs-interviews-pros-and-cons/