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How to create a winning health tech marketing strategy

WebDefining clear objectives. Setting clear and achievable objectives is crucial for measuring the success of a health tech marketing strategy. Health tech companies …

Actived: 9 days ago

URL: https://highland-marketing.com/blog/health-tech-marketing-strategies/

Health tech marketing

WebGet it right, but get it done. We all know 2024 is going to be hard. What that says to me is that what we do as marketers and as healthcare technology innovators is …

Category:  Health Go Health

Mastering the 6 Ps of marketing in the health tech industry

WebIn the fast-paced world of health tech, effective marketing is essential for driving growth and making a lasting impact. By applying the 6 Ps of marketing, health …

Category:  Health Go Health

Highland Marketing

WebEvolving health tech marketing: Clinisys and Highland Marketing. Help wanted: Highland Marketing supports Patient Safety Learning in its mission to reduce harm by creating a …

Category:  Health Go Health

Allocating your 2024 healthcare marketing budget

WebPractical steps for allocating your 2024 healthcare marketing budget. Having explored the vast landscape of healthcare marketing channels, the final step is to strategically allocate …

Category:  Health Go Health

Leveraging user testimonials in health tech marketing

WebContact Us Drop us a line to find out how our research, content, PR, marketing and sales acceleration services can support your health tech business, or call …

Category:  Health Go Health

Healthcare technology marketing

WebAs patients become an active participant in their care, many healthcare technology vendors find themselves in a position where they need to build on their …

Category:  Health Go Health

Key tactics your health tech marketing agency needs to know

WebA health tech marketing agency fully connects with their health tech audience, comprising professionals, stakeholders, and end-users, who seek content that …

Category:  Health Go Health

Think like a journalist

WebAbout us Highland Marketing is an integrated communications, PR and marketing consultancy with an unrivalled reputation for supporting UK and international …

Category:  Health Go Health

Targeting the right audience in healthcare marketing

WebTech companies and healthcare providers must acutely recognise and respond to the NHS’s ongoing crisis, shaping their healthcare marketing strategies to …

Category:  Health Go Health

Securing the health tech profession of the future

WebAbout us Highland Marketing is an integrated communications, PR and marketing consultancy with an unrivalled reputation for supporting UK and international …

Category:  Health Go Health

Master your marketing to power your healthtech start-up

WebWork with a partner. I asked Mark what his single biggest message was. He was clear, “don’t underestimate the importance of working with a partner that has an …

Category:  Health Go Health

Pinterest holds potential for Healthcare

WebContact Us Drop us a line to find out how our research, content, PR, marketing and sales acceleration services can support your health tech business, or call …

Category:  Health Go Health

Digital strategy refresh for health and care in Scotland

WebScotland is due to launch a refresh of its Digital Health and Care Strategy as early as March 2021. What might the Scottish government set out?Matthew D’Arcy takes …

Category:  Health Go Health

Working with an NHS in crisis: health tech in 2023

WebWorking with an NHS in crisis: health tech in 2023. 6th January 2023 - Blog. In January, Highland Marketing co-founders Mark and Susan Venables looked at the …

Category:  Health Go Health

Telling your med-tech story

WebFrom keeping people well at home, to supporting better care and new treatments, or enabling faster and accurate diagnoses, the potential of cutting-edge technologies is …

Category:  Health Go Health

Marketing ROI digital vs traditional in health tech for 2024

WebGlobal digital ad spending is projected to reach approximately $389 billion by 2024 according to Statista, showcasing the growing dominance of digital channels in the …

Category:  Health Go Health

Top five technologies that could change healthcare

WebNeuroprosthetics. Brain chips – the simpler explanation! These are devices that are planted into the brain to monitor mental functions. The immediate use of this …

Category:  Health Go Health

What the Queen’s Speech means for healthcare marketing

Web+44 (0)208 103 1010; [email protected]; Search. Search

Category:  Health Go Health

Ten years of underinvestment impacts the NHS

WebBudget backgrounder – ten years of underinvestment impacts the NHS and its deployment of technology. Years of inadequate funding and underinvestment in …

Category:  Health Go Health

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