Ehealthcarestrategy.com

Health Equity and the Role of Technology

WEBHealth Equity and the Role of Technology. February 3, 2022. // By Jane Weber Brubaker //. Healthcare executives from Highmark Health, Virginia Mason, and …

Actived: 3 days ago

URL: https://ehealthcarestrategy.com/health-equity-and-the-role-of-technology/

eHealthcare Strategy and Trends

WEBIn a time when digital presence is paramount, many healthcare organizations may face the challenge of maintaining a cohesive online identity. At Michigan Medicine, the academic …

Category: Medicine Go Health

All Healthcare Is Local — Especially During a Pandemic

WEBIn April 2020, we saw year-over-year searches for local healthcare — anything with a city, state, town, zip or “near me” in the query — rise 25 percent …

Category: Health Go Health

Focus on CRM: Today’s Healthcare CRM Landscape [Exclusive …

WEBCRM has undergone a major transformation in healthcare over the past few years. Innovative marketers and healthcare systems have begun implementing CRM …

Category: Health Go Health

Focus on AI: The State of AI in Digital Healthcare Marketing [Report]

WEBYou’ll learn: How ChatGPT is already transforming the world of communications, and how it presents both opportunity and risks — particularly for …

Category: Health Go Health

Public Health Archives – eHealthcare Strategy and Trends

WEBUncover the historical journey of public health through our extensive healthcare archives. Dive into a wealth of knowledge that shapes modern health strategies.

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What Healthcare Organizations Need to Know About Google …

WEBAugust 5, 2022. // By Rachael Sauceman //. Now is the time to start getting ready for Google’s transition to GA4 in July 2023. In March, Google announced that it plans to …

Category: Health Go Health

Healthcare Marketing to the Hispanic Community: A Growing …

WEBThe Hispanic population is growing, and so is its buying power. How will your health system meet their needs? Hispanics are the largest, youngest, and fastest …

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Strategic Storytelling: Unleashing the Power of Clever Content to

WEBThe strategy is led by Amanda Oleiro, who first came to healthcare as a consumer and has fought to keep that mindset even as she immerses herself deeper …

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About – eHealthcare Strategy and Trends

WEBAbout Turn your website and digital resources into a revenue center with the leading resource, eHealthcare Strategy & Trends Get the most out of your digital marketing …

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Intermountain Health’s Digital Rebrand Fueled by Data-Driven …

WEBWhen Intermountain Health decided to embark on a rebrand, it was about more than finding a new logo design — it was about transforming into a brand that truly …

Category: Health Go Health

How To Get The Most Out of Your Online Video Content

WEB“If a picture is worth a thousand words, how much more is video worth?” asks Allen Gottfried, Manager of Internet and Online Strategies at Saint Peter’s Healthcare …

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Set Your Healthcare Marketing Up for Success in 2024

WEB2023 was a tough year for healthcare marketers. Budgets were cut, priorities slid in a dozen different directions at once, and tools we’ve used for decades became …

Category: Health Go Health

Salinas Valley Memorial Healthcare System’s Internal …

WEB“Once the pandemic became a national emergency and our region started seeing a large number of cases, I had to quickly pivot and devote most of my time to …

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Two Easy Things Healthcare Marketers Can Do to Start 2024 with a …

WEBTwo Easy Things Healthcare Marketers Can Do to Start 2024 with a Bang January 18, 2024

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How and Why To Create Customer Journey Maps for Hospitals

WEBHow and Why To Create Customer Journey Maps for Hospitals. “Great content marketing starts with understanding the customer’s journey,” says Shawn Gross, …

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New Online Portal Designed to Help Employees Manage Cancer …

WEBby Cheryl L. Serra. Diagnosis: Cancer. Reaction: Disbelief and fear. Fear of your prognosis, the treatment, reaction of family and friends, and your financial future.

Category: Cancer Go Health

Indiana University Health’s Digital Journey Toward Consumerism

WEBJeremy Rogers, executive director, digital marketing and experience at Indiana University (IU) Health, co-presented with Gresh. IU Health and Loyal are …

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Mobile Strategy: Rethinking Mobile Strategy in Your Healthcare …

WEBYou’ll learn: Current mobile trends outlined by Gregg Shanefelt, principal engineer of mobile development at Phase2, and design considerations for creating better healthcare …

Category: Health Go Health

Healthgrades' Acquisition Creates New, Comprehensive Platform

WEBOn January 7, Healthgrades announced its acquisition of consumer and physician engagement company Evariant. The combined assets of the two high-profile …

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Where Healthcare CRM is Headed in 2023 and Beyond

WEBCraig Kartchner is AVP of Marketing and Customer Experience at HonorHealth in Scottsdale, Arizona. His focus has been in three main areas: 1) Improving the customer …

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Privacy-First: How to Ensure Your Healthcare Marketing Aligns …

WEBRay Mina, head of marketing at Freshpaint, is a serial marketing entrepreneur with over 15 years of experience leading marketing and go-to-market functions across seven …

Category: Health Go Health

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