Cardinaldigitalmarketing.com

What is Healthcare Marketing

As we said, healthcare marketing is multifaceted. The goal is to increase awareness of medical conditions and treatments, build trust with patients, and guide them … See more

Actived: 6 days ago

URL: https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/what-is-healthcare-marketing/

2024 Healthcare Marketing Trends Forecast: Balancing Compliance …

WEB2024 is here. Tightening HIPAA regulations continue to impact all aspects of digital marketing in healthcare, including advertising, reporting, and martech operational …

Category: Health Go Health

How to Build The Perfect Healthcare Marketing Team

WEBTogether with his team of high-flyers, Alex has led Cardinal to exponential growth thanks to an innovative approach to digital marketing. Team awards proudly …

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How to Build a Full-Funnel Healthcare Marketing Strategy in 2024

WEBOverview of the Healthcare Marketing Funnel Stages. At a high level, the healthcare marketing funnel stages breakdown as follows: 1. Top: Awareness. At the top of the …

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Primary Care Marketing Strategies: Tips and Ideas For Increasing

WEBSpecialty Guides ; Primary care physicians are generally the patient’s first point of contact with the healthcare system. With the aging population, increasing …

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How to Develop the Right Healthcare Paid Media Mix

WEBTypically, the stages of the paid media funnel break down as follows: Problem aware: At this stage, a person knows they have an issue, but is not aware of potential …

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Healthcare Marketing Strategies: Branded House vs. House of Brands

WEBOver the past two decades, private equity has deepened its investments in healthcare markets. Total PE investment in healthcare has increased 20-fold since …

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5 Healthcare Data Management Strategies Marketers Can Use to …

WEBThere’s no overstating the importance of data. In many ways, it is the currency upon which so much of the healthcare industry is run. The extent to which a …

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5 Video Marketing Trends for Healthcare in 2024

WEBVideo content has emerged as a powerful asset in healthcare marketing, offering an opportunity for providers to educate, inform, and build relationships with their …

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Full-Funnel Healthcare Marketing: How to Engage Patients at …

WEBA comprehensive full-funnel marketing approach plays a crucial role in establishing connections with patients across all phases of their healthcare journey. In …

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How to Build Healthcare Brand Awareness with Social Media …

WEB1. Give them what they want. Right now lifestyle, preventive health and mindfulness content are some of the hottest healthcare searches. Shape your social …

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5 Healthcare Google Ads Campaigns to Help Guide Your Strategy

WEBThe Results. Cardinal implemented a Google Ads strategy that has produced a 272% increase in lead volume for the brand, growing leads from 62 per month to 232 …

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4 Steps to Developing a Keyword Strategy That Drives Appointments

WEBStep 1: Determine Your Keyword Strategy Goals. The objectives of SEO are so variable across the healthcare industry. A multi-location plastic surgery group might …

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How Healthcare Marketers Should Use TikTok

WEBThe healthcare specialties that are most active on Tik Tok include: Mental Health. Addiction Treatment. Pediatrics. Dermatology. Cosmetic Surgery. Gastro / IBD / …

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Senior Care Marketing Strategies: Tips and Ideas to Boost Patient

WEBEvery year in the United States, more than eight million seniors receive care from a home health agency, nursing home, hospice, residential community, or adult day …

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Healthcare Social Media Advertising Trends in 2024

WEBMarketing Insights & Trends. Healthcare social media marketing is going through a season of change in 2024 thanks to increasing regulation and the …

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Privacy First: Marketing Technologies That Prioritize HIPAA …

WEBOn the other hand, Freshpaint is uniquely dedicated to healthcare, operating as a healthcare privacy platform. It specializes in bridging the gap between patient …

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Healthcare Marketing Case Studies Client Success Stories Cardinal

WEBCardinal helped the country’s largest mental health care provider scale digital marketing to 500+ locations. 195% increase in total site conversions. Read the Case Study. The multi …

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Healthcare SEO Company Healthcare SEO Cardinal

WEBYou need an organized and scalable SEO strategy if you want to reach patients across markets. We have deep experience managing the complexities of scaling local SEO …

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