Business.yougov.com

Americans embrace self-monitoring: A look at app-based health …

WebExercise: Leading all types of app-based health tracking is exercise, with 35% of respondents indicating they monitor aspects like step count or calorie …

Actived: 9 days ago

URL: https://business.yougov.com/content/49119-americans-health-tracking-habits-2024

US: Which brands show the most momentum entering 2023

WebEvery year, YouGov looks at the brands that improved their brand health most year-on-year across a range of sectors. Using consumer feedback data collected …

Category: Health Go Health

Heading into 2022, health and wellness companies among the …

WebConsumer health companies show exceptional brand momentum leading up to the new year. As part of YouGov’s annual Best Brand Rankings 2021, we looked at brands showing the most improvement year-over-year and nine out of the ten top improvers in the US this year belonged to the health, wellness, or household care categories.

Category: Health Go Health

How to measure brand health

WebYouGov’s brand health tracker tool, BrandIndex, does this by evaluating your brand across 16 brand health metrics, offering a comprehensive view of your …

Category: Health Go Health

Health and Pharma: A roundup of global trends and insights for …

WebPart one of our end-of-the-year global round-up covers insights into how the cost-of-living crisis shaped consumer attitudes in the health and pharma sector, …

Category: Health Go Health

In-Depth Brand and Campaign Tracking Solutions by YouGov

WebBuild a complete picture of your brand. Track all the brand health metrics you need across every stage of the marketing funnel. Know exactly what the world thinks about your …

Category: Health Go Health

Online or offline: How do consumers prefer to shop for beauty

WebOlder consumers still prefer the traditional way of shopping with more than a quarter of 55+ (26%) saying they purchase all their health and beauty products offline. …

Category: Health Go Health

Brand Health Insights and Brand Lift Studies

WebBrand health tracking. Help your brand grow, with instant access to historical and up-to-the-minute insights, built on 15+ years of living data. Our flagship brand intelligence platform …

Category: Health Go Health

Medical Statistics and Healthcare Industry Insights

WebUncover the latest in medical statistics and healthcare industry insights with YouGov's latest research. Discover a breadth and depth of data intelligence on Pharmaceutical and …

Category: Medical Go Health

BAND-AID and Dawn top Best Brand Rankings in the US while

WebSee how your brand compares. Methodology: YouGov’s Best Brand Rankings report is based on brands’ Index score, which is a measure of overall brand …

Category: Health Go Health

Health and Wellness in APAC: Which info sources do consumers …

WebOn the flipside, only 59% of Hong Kong consumers in say they think medical practitioners are a reliable source of health information, noticeably lower than the 65% …

Category: Medical Go Health

H&M enters a new chapter: What challenges and opportunities …

WebH&M’s Index score, which represents overall brand health and considers six measures of brand health, sits at an average score of 10.1 from 2019 to 2024. By …

Category: Health Go Health

Living Consumer Intelligence

WebThe Pew Research Center study concluded that YouGov “consistently outperforms competitors on accuracy”, highlighting the credible, robust nature of our connected consumer insights. Meltwater 2022 report concluded that YouGov is the most quoted research company in the world. "Being able to tap into YouGov’s suite of products …

Category: Health Go Health

From sex to exercise, here are the things that Brits are most likely …

WebThe YouGov survey unveils some intriguing gender-based trends. Women (70%) are slightly more likely than men (64%) to engage in health tracking and what …

Category: Health Go Health

Who are America’s healthy snackers and how can food brands …

WebThat this group is both interested in their health and fond of chips and ice cream hints at big opportunities for brands that can provide healthy versions of these …

Category: Health Go Health

US: Gen-Z more likely to seek mental health treatment than baby …

WebYoung adults are more likely to seek treatment. Nearly a fifth of Gen Z (18%) sought mental health treatment in the past year, more than double the proportion of …

Category: Health Go Health

YouGov BrandIndex Daily Competitor & Brand Tracking

WebPowerful daily brand and competitor tracking. Always-on tracking across 16 key brand health metrics in our industry-leading platform. Next-level, deep insights to optimize your …

Category: Health Go Health

YouGov's Automotive & Mobility Rankings 2022

WebYouGov's Automotive & Mobility Rankings 2022 reveal the automotive and mobility brands with the highest overall brand health score according to consumers globally. Each day …

Category: Health Go Health

52% of the world’s adults are trying to lose weight. Who are they

WebIf we take the group of all those who are trying lose weight in all markets and analyze it by gender, we find a fairly even split with 52% being female and 48% being …

Category: Health Go Health

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