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The biggest healthcare marketing trends for 2023

Healthcare organizations’ target audience members are not just patients — they’re also consumers. As the healthcare business model becomes more consumerized, … See more

Actived: 5 days ago

URL: https://business.adobe.com/blog/the-latest/healthcare-marketing-trends-2023

Customer experience (CX) in healthcare — what it means, why it’s

WebThat means creating a good customer experience can help a practice stand out in a very positive way and determine whether a practice is successful or not. When …

Category:  Health Go Health

How to write a case study — examples, templates, and tools

WebCase study examples. While templates are helpful, seeing a case study in action can also be a great way to learn. Here are some examples of how Adobe customers have …

Category:  Health Go Health

How social marketing is used in healthcare

WebSocial marketing is an effective way of applying proven marketing techniques to influence the behaviors of a population toward better health. Used strategically, social marketing …

Category:  Health Go Health

2021 Digital Trends

Web2021 Digital Trends: Healthcare & Pharma in Focus 6 This trend is reflected in Figure 1, with mobile experience (33%), simplifying and automating online forms (31%), and providing …

Category:  Health Go Health

Adobe Experience Cloud: Our prescription for digital healthcare

WebAdobe Experience Cloud for Healthcare. Modernize your offerings with real-time digital tools while empowering patients to actively manage wellness. Data-driven …

Category:  Health Go Health

Adobe Journey Optimizer helps provide connected healthcare

WebAdobe Journey Optimizer is now part of Adobe Experience Cloud for Healthcare. The healthcare journey will never be the same. According to a 2022 study by …

Category:  Health Go Health

Digital solutions for health and human services Adobe

WebBuild the next generation of health and human services. Engaging digital experiences are critical in advancing the reach and efficacy of HHS agencies. Our solution for …

Category:  Health Go Health

Adobe Customer Journey Analytics is now part of Adobe …

WebAdobe Customer Journey Analytics is now part of Adobe Experience Cloud for Healthcare. Thomas Swanson. 12-14-2022. With Adobe Customer Journey Analytics, …

Category:  Health Go Health

Healthcare Unification on Adobe Experience Manager Sites

WebLearn from Qualified Digital and CommonSpirit Health, the nation’s second largest healthcare provider. Hear how they pivoted the Adobe ecosystem approach to …

Category:  Health Go Health

Adobe Experience Cloud for Healthcare reaches a new milestone

WebHealthcare organizations can use Adobe Experience Cloud for Healthcare to activate their data, create new service offerings, and personalize patient, member, and provider …

Category:  Health Go Health

Adobe Experience Cloud for Healthcare

WebHealthcare is personal. Now the experience can be, too. Experience Cloud for Healthcare delivers personalized care experiences to drive choice, loyalty, and improved health …

Category:  Health Go Health

Adobe Experience Cloud powers personalized healthcare …

WebAdobe Experience Cloud powers personalized healthcare experiences. Adobe’s Real-Time Customer Data Platform provides a robust foundation for resolving …

Category:  Health Go Health

Marketo Engage: Healthcare Adobe for Business

WebLeverage easy-to-use dashboards, reports, and analytics to measure engagement, track attribution, and accelerate customer journeys, demand funnels, and account based …

Category:  Health Go Health

How health and human services agencies are individualizing …

WebA recent study found that health and human services agencies can digitize and personalize their customer experiences to serve communities faster, better, and more efficiently. …

Category:  Health Go Health

Types of analytics explained — descriptive, predictive, prescriptive

WebThe four types of data analytics give you tools to understand what happened (descriptive), what could happen next (predictive), what should happen in the future (prescriptive), and …

Category:  Health Go Health

How eCommerce Grows Revenue in Healthcare

WebFrom $181 billion in 2019, the eCommerce market is expected to grow to about $311.3 billion in 2020, according to Research and Markets. With consumers avoiding stores and …

Category:  Health Go Health

Health and Beauty eCommerce Solutions Adobe Commerce

WebBenefits of Adobe Commerce for health and beauty. Boost sales with segmentation and personalization Enhance your customer’s digital experience with personalized product …

Category:  Health Go Health

Mercy Health builds COVID-19 screener with Adobe Target

WebHealing the healthcare system in a time of crisis. How Mercy Health’s mission-driven approach puts them at the forefront of healthcare innovation. Watch Now. Mercy Health …

Category:  Health Go Health

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