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10 Ways COVID-19 Changed Consumer Habits

WebExplore the top 10 ways in which COVID-19 changed consumer shopping habits and how businesses can adapt to this new terrain.

Actived: 2 days ago

URL: https://blog.kreber.com/infocus/10-ways-covid-19-changed-consumer-habits

What You Don’t Know About Enhanced Product Content Can Hurt …

WebJul 10, 2020 8:28:39 AM. Enhanced Product Content (EPC) is a big deal. Many brands and online retailers have mastered it. Others, hoping to jump into the mix—and capitalize on …

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2023 Trends for Marketing and Creative Teams

WebIn fact, according to the article, the vast majority, 90% of marketers, are going to increase their use of video and platforms like YouTube. The teams that are responsible for …

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In Challenging Times, We’ve Learned to Challenge Ourselves

WebThe last three months have presented challenges, but at the same time, multiple learning opportunities. And the Kreber team has been quite busy.

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How to Use KPIs to Create a Successful, Data-Driven Culture

WebGetting started is the key. The process of identifying KPIs and building funnels will facilitate the tracking and gathering of data. A data-driven mindset and culture soon follows, and …

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Why Thought Leadership Matters to Your Content Strategy

WebIn fact, “thought leaders” and “thought leadership” are far more important to your brand and your content strategy than many other hot topics. And by working thought leadership into …

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Are Your Actions Living up to Your Brand Values Right Now

WebAre Your Actions Living up to Your Brand Values Right Now? May 14, 2020 4:22:56 PM. In those first unsettling weeks of the pandemic lockdown, feel-good commercials from …

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In Focus Blog Kreber Content Creation & Marketing Agency

WebRead articles on B2B marketing, retail marketing, content creation, industry trends, and more at Kreber's In Focus blog.

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NY Retail Minute: Casper Nails the Brick-and-Mortar Strategy

WebOnce only synonymous with a certain friendly ghost, Casper is now a $300M sleep and wellness wunderkind that haunts big retailers and mattress manufacturers alike.

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A Case Study in Successful B2B Product Launches

WebA Case Study in Successful B2B Product Launches. Apr 20, 2021 8:59:28 AM. Product launches are a big deal. Each is an opportunity for a business to peel back the curtain …

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Online Product Content: What Best-in-Class Brands ALWAYS Do

WebSecrets, unlocked (kind of). Best practices…confirmed. From Small Appliances to Tools, Home Décor to Consumer Packaged Goods, the best-in-class brands that score well in …

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6 Ways to Win at Through-channel Marketing

WebWhich marketing strategy you need depends on your company’s goals and audience, but there are six essentials that will keep your through-channel marketing working for …

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How a Studio Takes Your Photography Game to the Next …

WebOur spaces in Columbus, Ohio, and High Point, North Carolina, offer seven acres of studio space (280,000+ square feet) with virtually anything our partners need for …

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A Rookie’s Guide To The High Point Furniture Market

WebThe High Point Market is the largest furnishings industry trade show in the world, bringing more than 75,000 people to High Point, North Carolina, every six months. …

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Why Jonathan Adler Trusts Kreber for Inspirational Content

WebOur teams stayed in touch, developed a relationship, and when the time came for Jonathan Adler to find a new studio partner, Kreber was first to come to mind. “They’d …

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Dream It, and We’ll Build It: Kreber’s Studio Carpentry Will Bring …

WebJun 8, 2021 1:07:35 PM. If you can dream it, we can build it. Such a simple phrase might seem aspirational, but at Kreber, we’re big thinkers. We’re also into making things …

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NY Retail Minute: Muji's Simple & Serene In-store Experience

WebA simple, well-executed retail experience. As various signs around the store tell us, Muji is a Japanese retailer whose name roughly translates as “no-brand quality goods.”. It’s been …

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What Marketers Need to Know About Amazon Prime Day

WebWritten by Rob Mixer. Rob Mixer is a Guy Fieri superfan, golfer, and reader of just about everything (in that order). As Kreber's senior writer, he leads creative writing initiatives for …

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5 Ways IKEA Brings the Catalog Experience to Life In-Store

Web3. Storytelling. From full sentences on product hangtags to clipboards with how-tos and beauty shots of products in-use, these simple displays bring the catalog experience to …

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B2B Marketing: What Are Buyer Personas & Why Do You Need …

WebA huge piece of the inbound marketing puzzle is the buyer persona. Inbound is all about delivering the right type of content to the right people at the right time—but according to …

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How to Attract Flooring Shoppers During Their Long Customer

WebThe key to unlocking your content’s potential is accelerating—if ever so slightly—that process. If the research stage is rich and rewarding for the customer, you stand a better …

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