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How to Focus Your Healthcare Marketing when You're Busy
WEBSo, Which Marketing Efforts Should You Focus On? Now that we’ve covered the importance of healthcare marketing even when you’re busy, let’s take a look at the most important marketing efforts for your practice. (Because you are busy. Even if you weren’t, you wouldn’t want to chase every marketing tactic out there, because not all of them will …
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URL: https://9clouds.com/blog/how-to-focus-your-healthcare-marketing-when-youre-busy/
Effective Digital Ads Tips for Healthcare
WEBIn today’s tech-filled world, healthcare is rapidly evolving — and the ways we connect with patients are changing just as swiftly. This digital landscape comes with its own set of challenges, especially when it comes to protecting patient privacy and following the regulations set by the Health Insurance Portability and Accountability Act (HIPAA).
Performance Benchmarks for Healthcare SEO
WEBPages per Session for Healthcare SEO: 2 pages. “Pages per session” looks at the average number of pages each user views before leaving your site. The more pages they visit, the higher their engagement. Both Data Box and Hinge Marketing noted two or more pages per session is a good benchmark for healthcare organizations.
Measurements vs. Metrics: Useful Marketing Analytics for …
WEBMeasuring the success of your healthcare marketing efforts can be overwhelming. Whether you’re trying to increase awareness about your practice, schedule more appointments, or encourage people to download your health app, you have to focus on the right data when analyzing digital results.. After all, that analysis will guide your …
Performance Benchmarks for Healthcare Marketing Emails
WEBIt helps you identify whether your email is achieving its goal. According to GetResponse, the average CTR for healthcare marketing emails is 1.72%, while MailerLit reports an average CTR of 5.65%. Complemented by our high email open rates, 9 Clouds reinforces our CTR by focusing on engaging design, clear messaging and calls-to …
Healthcare Providers: Is Email Marketing Worth Your Time
WEBIn fact, healthcare emails have one of the highest open rates of any industry. This means your patients often want to be contacted by your practice. By emailing your current and prospective patients, you build your relationship with them, establish trust, and keep your practice top of mind. So, yes, email marketing is worth your time!
Gettin’ Fit: How the 9 Clouds Team Is Bonding Over Wellness
WEBYou know how people who exercise are just the worst sometimes?They’re so peppy and energized about all of their fitness accomplishments. The team at 9 Clouds is kind of becoming “those people,” but before you completely write us off, let me explain why we’re using fitness to build our team and how you can do the same for your office.. You …
Performance Benchmarks for Healthcare Google Ads
WEBHealthcare Cost per Click (CPC): $4.22. With Google’s click algorithm, your practice’s cost per click (CPC) can fluctuate based on several factors, such as: Because Google Ads are a pay-per-click system, your business will pay only when someone actually clicks on the ad — which will show up when Google deems it relevant to the search.
Healthcare Digital Marketing Services
WEBEmail Marketing. Email may be an older marketing tactic, but it’s as effective as ever — particularly for the medical industry. In fact, healthcare emails have an average open rate of 23% — which is higher than almost all other industries! 6 You can bet your patients want to open your emails, too . . . if you send the right message to the right people.
Rural Healthcare System Uses Testimonial Videos to Increase …
WEBThe Challenge. Brookings Health System is a nonprofit, city-owned health system that offers the rural South Dakota area a full range of inpatient, outpatient, surgery, home health, and extended care services.. Brookings Health already had a digital marketing partnership with 9 Clouds when, in 2019, the system identified an opportunity to grow its …
Why Emotional Wellbeing at Work Matters
WEBTogether, they can help build up your organization. 1. Encourage Openness. 9 Clouds is a good example of how our intentionally small size benefits our emotional wellbeing at work through our interpersonal relationships. Our CEO has made a conscious effort to balance the different personalities and needs of the company to encourage …
3 Ways to Support Intrapreneurship
WEB1. Support the External Entrepreneurial Environment. Businesses should get involved with the ecosystem around them. A stronger culture of innovation in a community leads to better intrapreneurship in its own companies, which leads to better businesses. Financing the ecosystem is the easiest way for a business to help.
Targeting Tips for Healthcare Facebook Ads
WEBLookalike audiences are a strong tactic to use for “awareness” or “consideration” campaigns, while direct retargeting is strategic for “conversion” campaigns. 4. Mind Your Placements. When selecting your targeting options, you’ll also select placement preferences for your healthcare Facebook ads. Keep in mind that ads might …
Narrowcasting vs. Broadcasting: The Best Way to Grow Your Business
WEBA narrowcast sends a message that stirs passion in a small number of people. It is the path of artists who take risks in hopes of creating something that speaks to a specific audience. A narrowcast is willing to ostracize the majority to please the minority. Choosing a broadcast or narrowcast depends on your goal.
21 Ways to Optimize Your Life in Seconds
WEBBuy a faster computer and router. Turn your trackpad speed as high as it will go. Speed up drag and drop with Yoink. Sync clipboards with CloudClip. Create bookmarks of the websites you use most (and organize them into folders). Save your home or business in Google Maps to get quick directions.
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